The flower industry continues to grow making it an enticing market to join. Gifting flowers remains to be a favorite way of celebrating special occasions and spreading happiness to others. If you have plans to start a flower business, the flower industry can promise good and fun times, as well as pretty decent revenue. But how much exactly is the flower industry worth?
The Current Worth of the Floral Industry

The flower industry is currently thriving. According to data from the Business Research Company, the exact value of the flower and ornamental plants industry is $43.91 billion in 2023 and it’s growing at an annual growth rate of 9.1%. This is a significant increase from the 2022 figure of $40.25 billion.
In case you’re wondering, according to the data from Gitnux, the 2023 US flower market is worth $7.9 billion and is the top flower market across the globe. Further to that, there are actually no less than 33,000 floral designers in the US.
Future of the Flower Industry
Yes, the flower industry is doing decently. That said, what does the flower industry look like in the future? Will it continue to have an ideal market value?
The future of the flower industry looks fairly great and it will continue to have a thriving market value. Markets and Markets project that the global market value of the flower industry will reach $45.5 billion by the year 2027, growing at an annual rate of 4.6%.
All things considered, the future of the flower industry looks promising. Having said that, it may be different depending on various factors, which I’ll go over in further detail in this article.
Factors that Affect the Flower Industry’s Worth
Essentially, there are only a handful of factors that significantly impact the status of the flower industry. They are as follows:
Holidays

Holidays impact the value of the flower industry. For instance, Valentine’s Day may be observed differently in the years to come. Who knows, perhaps giving flowers on Mother’s Day will become less popular. Maybe people will stop buying flowers and start buying chocolates or going on getaways. Changes in the ways of celebrating the holidays will surely have an impact on the overall worth of the flower industry.
Popularity of Weddings

Weddings are one of the special events where flowers are sold the most. So, whatever the status of weddings in the future, it will significantly impact the value of the flower industry. That said, it’s less likely that weddings will become less popular and that flowers will be used less in weddings in the future because flowers are the core decorations for weddings. So, it’s safe to expect that floral weddings can only help boost the value of the flower industry in the future.
Floral Trends

Last but not least, the entire market value of the flower business will undoubtedly be impacted by future floral trends. For instance, the popularity of Barbiecore floral arrangements, which are now widespread in the market, may undoubtedly raise the demand for pink flowers, increasing the value of the flower industry. Having said that, there may be floral trends that not all florists can follow, which might lead to a reduction in flower suppliers and have an impact on the total worth of the flower business.
Conclusion
The flower and ornamental plant sector is currently valued at $43.91 billion, with $7.9 billion coming from the US market in 2023. Also, a 4.6% annual growth rate is predicted for the flower industry’s worldwide market value, which will increase to exactly $45.5 billion by 2027. Essentially, this projects a promising future for the flower industry. That said, it may look differently depending on factors such as 1) the celebration of holidays, 2) the popularity of weddings, and 3) floral trends.
To learn more on how to start your own flower shop business check out my startup documents here.
Please note that the contents of this blog are for informational and entertainment purposes only and should not be construed as legal advice. Any action taken based on the information provided in this blog is solely at your own risk. Additionally, all images used in this blog are generated under the CC0 license of Creative Commons, which means they are free to use for any purpose without attribution.

Meet Shawn Chun: Entrepreneur and Flower Shop Business Fan.
I’m a happy individual who happens to be an entrepreneur. I have owned several types of businesses in my life from a coffee shop to an import and export business to an online review business plus a few more and now I create online floral business resources for those interested in starting new ventures. It’s demanding work but I love it. I do it for those passionate about their business and their goals. That’s why when I meet a floral business owner at a craft fair, farmers market, retail location, or anywhere else I see myself. I know how hard the struggle is to obtain and retain clients, and finding good employees all while trying to stay competitive. That’s why I created Flower Shop Business Boss: I want to help flower shop business owners like you build a thriving business that brings you endless joy and supports your ideal lifestyle.